ANNOUNCING: 夜猫视频 Partnership with Awin and ShareASale

in Influencer Marketing

夜猫视频, the end-to-end influencer marketing platform, today announced an integration with and , the fastest-growing affiliate marketing platforms in North America, to enable brands to build a scalable, repeatable and predictable revenue engine through engaging creator partnerships.

“Influencer marketing is becoming a mainstay of marketing strategy for companies of all sizes,” said Jeremy Haile, CEO of 夜猫视频. “Our end-to-end influencer platform and AI-powered insights take the guessing out of creator campaigns and allow brands to execute seamlessly at scale. We are excited to partner with Awin and ShareASale to streamline campaigns and drive meaningful revenue for brands.”

Through 夜猫视频鈥檚 database of more than 60 million creators across the 10 most popular social networks, the Awin Group鈥檚 21,200 retailers can now better identify relevant, brand-safe creators, streamline relationship management and grow their sales and customer base, all while utilizing 夜猫视频鈥檚 robust, AI-powered database to provide actionable insights and real-time reporting throughout the entire influencer marketing lifecycle.

鈥淎cross the industry there is a growing demand from consumer brands to execute more profitable, better measured influencer marketing campaigns,鈥� said Joris Cretien, Partner Growth Director at Awin. 鈥� and integration with 夜猫视频 allows our brands to identify and manage creator partnerships, deploy spend at scale and report on the return – a critical element for smaller businesses with tighter budgets – all through 夜猫视频鈥檚 robust tool set.鈥�

Through 夜猫视频鈥檚 partnership with the , brands of all sizes can:

Discover creators easily: Find influencers that match a brand鈥檚 campaign style and budget. 夜猫视频’s unique algorithm can also match brands with creators similar to those they currently or aspire to be working with.
Streamline relationships: With 夜猫视频, everything retailers need to communicate with influencers is in one place – send direct messages, emails and creative within the 夜猫视频 platform.
Measure engagement: 夜猫视频鈥檚 AI-powered insights provide quantifiable results from creator initiatives to prove business impact. Goals tracked include coupon redemptions, earned media value, website conversions ROI and more.

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